FEATURED ARTICLES

Educating and empowering the Digital Marketing and Search Engine Marketing community by providing the latest best practices via the industry’s smartest practitioners.

May 4, 2023

B2B Marketing with Google Ads: Unlocking the Power of Pay-Per-Click

July 29, 2021

4 Ways to Spy On Your Competitors

July 27, 2021

Top 3 Reasons Businesses Fail Using Google Ads

July 16, 2021

THE MOST IMPORTANT KPI: COST PER CONVERSION

July 15, 2021

The Psychology Behind a Google Search

July 13, 2021

The Future of B2B Marketing with Google Ads

July 12, 2021

The 3 Keys To Generating High Quality Leads at Scale with Google Ads

July 9, 2021

How to Setup Lead Forms Extensions in Google Ads

July 7, 2021

How To Maximize ROI by Using the Performance Planner in Google Ads

June 30, 2021

3 Google Ads Bidding Strategies to Avoid

June 29, 2021

3 Main Elements of a Google Ads PPC Search Campaign

June 24, 2021

Search Engine Optimization (SEO) vs Pay Per Click (PPC)

August 11, 2020

How to Target Google Ads audiences based on predicted purchase and churn metrics in Google Analytics

July 29, 2020

The 10 Most Important Google Ads PPC KPIs to Focus On

July 19, 2020

Facebook Ads vs. Google Ads: Which One is Better for You

February 27, 2020

What is Google Ads and How Does it Work

February 27, 2020

How Real Estate Agents Can Use Google Ads To Drive Warm Leads